Digital Branding in the Age of AI: Executive Masterclass and Awards for CMOs & Digital Leaders
Transform Your Digital Brand, Supercharged by AI
7th - 8th September 2026 | 9am-5pm (GMT+3)
Riyadh, Saudi Arabia
Master Trainer | Meet the Brand Guy
Dr. JEROME JOSEPH
Global Brand Thought Leader
Dr. Jerome Joseph is a global authority in branding and a trailblazer in integrating AI into brand transformation. Ranked as the No. 2 Global Brand Thought Leader in 2020 and 2022, he is celebrated for his expertise, insights, and impactful delivery that inspire individuals and organizations to elevate their brand performance.
As the author of 12 best-selling books on branding, Dr. Jerome's thought leadership spans across industries, from financial services to technology, pharma, and lifestyle. Over his illustrious 30-year career, he has partnered with more than 1,000 brands, including numerous Fortune 500 companies, across 40 countries, impacting the lives of over 1.2 million people.
Dr. Jerome brings unparalleled real-world experience to the masterclass. Having served as the CEO and board member of a publicly listed brand agency, he successfully transformed the company into an industry leader before venturing into speaking, coaching, and consulting full-time.
His accolades include the prestigious Certified Speaking Professional (CSP) designation, held by the top 12% of professional speakers globally, and the Global Speaking Fellow title, recognizing excellence in international speaking.
Known for his engaging and hands-on approach, Dr. Jerome combines strategic thinking with actionable insights, enabling participants to craft transformative branding strategies that deliver measurable outcomes. Whether you’re an executive, entrepreneur, marketer, or sales professional, his masterclass promises to equip you with the tools to thrive in today’s AI-driven world.
Branding Excellence Awards 2026
Team / Organisation Awards
- Marketing Team of the Year: Honouring a high-performing marketing team that has demonstrated excellence in collaboration, execution, innovation, and outstanding campaign or business results.
- Best Integrated Marketing & Branding Strategy: Recognising organisations that successfully execute powerful, multi-channel strategies delivering strong engagement, brand visibility, and clear business outcomes.
- Excellence in Brand Transformation: Awarding organisations that have successfully repositioned, refreshed, or evolved their brand to achieve stronger market relevance, growth, and recognition.
- Outstanding Customer Engagement Award: Celebrating organisations that deliver meaningful, sustained customer relationships through impactful engagement strategies, loyalty initiatives, and customer-centric communication.
- Emerging Use of AI in Marketing: Recognising teams that are responsibly exploring and applying AI to enhance marketing performance, creativity, efficiency, and customer experience.
Individual Award
- Marketing Leader of the Year: Celebrating visionary CMOs and senior marketing leaders who demonstrate outstanding strategic direction, innovation, and measurable business impact within their organisation.
Event Description
The “Digital Branding in the Age of AI” Masterclass is a transformative 2-day program designed to equip marketing, brand & sales professionals, entrepreneurs, and personal brands with the skills and tools to build a powerful digital presence leveraging AI.
This masterclass combines foundational branding principles with cutting-edge AI strategies, enabling participants to redefine their brand in today’s highly competitive digital landscape. Through the 5D Framework: Discover, Define, Develop, Deliver, Drive and attendees will be guided step-by-step in crafting a differentiated and impactful digital identity.
Participants will gain hands-on experience with 20+ advanced AI tools, including Leonardo AI, Runway, Opus Clip, Gamma, and HeyGen empowering them to elevate branding, content creation, and audience engagement.
Who Should Attend?
Chief Marketing Officers (CMOs) |Heads of Digital Marketing / Marketing Directors | Customer Experience Leaders / CXOs | Marketing Analytics and Data Science Leads | AI & Marketing Transformation Managers | Senior Marketing Strategists | Campaign Managers / Marketing Automation Leads | Digital Marketing and Innovation Teams | Marketing Automation, MarTech & CRM Specialists | Product, Innovation & Customer Experience Leaders | Business Owners, Entrepreneurs & Start-Ups looking to scale with AI | Agencies, Consultants & Freelancers providing marketing solutions | Public Sector, Government & NGO Communications Teams.